Coopers' Craft Kentucky Straight Bourbon has debuted an entirely new label design, has expanded to more states, and has introduced a brand new whiskey, their Barrel Reserve.
The new 100-proof whiskey is aged in a special chiseled, charred American White Oak barrel, differentiating it from the original Coopers' Craft Bourbon, which is aged in a traditional American White Oak barrel before being filtered through a beech and birch charcoal filter to ensure the final product is perfectly smooth. The brand itself, which is an ode to the men and women who raise the barrels themselves, also celebrates the fact that its parent company, Brown-Forman, is the only major distiller that owns its very own barrel cooperage.
"Kentucky bourbon is famous around the world for its maturation in new, charred oak barrels," said Brown-Forman Master Distiller Chris Morris. "Consumers will be able to experience the distinctive taste that this tradition delivers in the only bourbon that celebrates the barrel crafting art."
Best of all, the bourbon will be available in four more states — originally only available in Alabama, Florida, Georgia, Kentucky, Louisiana, Mississippi, South Carolina, and Tennessee, both bourbons will now launch in new markets in Ohio, Oregon, Pennsylvania, and Virginia, making it even more accessible to fans of carefully crafted bourbon. Coopers' Craft Bourbon will range from $21.99 to $24.99 per bottle, while the Barrel Reserve will range from $29.99 to $32.99 per bottle (with prices dependent on their specific markets).
If you live in or near one of these twelve states, swing by a liquor store and grab a bottle of this distinctive bourbon, and be sure to raise a glass to the talented men and women who make bourbon possible within cooperages across the country.
Photo via Drink Philly
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